Marketing Campaign Director
Overview
Manpower is seeking to recruit a Marketing Campaign Director to join our client's team.
Role Overview:
As the Marketing Campaign Director, you will oversee the development and execution of comprehensive marketing campaigns for our client. From creating compelling narratives and content strategies to managing campaigns and partnerships, you will ensure our clients brand resonates with its audience and achieves measurable success.
Key Responsibilities:
- Developing Storylines:
- Craft compelling narratives that reflect our clients ethos and amplify the journey of key figures within their brand.
- Seamlessly integrate storytelling into all marketing efforts to deepen audience connection.
- Content Strategy:
- Design and implement a cohesive content strategy across digital and physical channels.
- Work with creative teams to produce high-quality, impactful visual and written content.
- Fighter Branding:
- Build and enhance personalized branding strategies for individuals associated with our clients brand.
- Highlight the unique attributes and stories of these figures to drive their appeal and influence.
- Campaign Management:
- Lead the planning, execution, and management of end-to-end marketing campaigns, ensuring all deliverables align with objectives and timelines.
- Collaborate with internal teams and external partners for seamless campaign integration.
- Audience Engagement:
- Develop strategies to engage and grow our clients audience, fostering loyalty and active participation.
- Monitor and address audience feedback to maintain a strong brand connection.
- Event Promotion:
- Drive promotional efforts for client-hosted events, maximizing visibility and attendance.
- Leverage both traditional and digital marketing tactics to generate
Qualifications:
- Proven experience in marketing campaign development and execution, preferably within lifestyle, sports, or entertainment industries.
- Exceptional storytelling and content creation skills.
- Strong leadership and project management abilities.
- Proficiency in analytics tools and data-driven decision-making.
- Excellent communication and interpersonal skills.
- Ability to thrive in a fast-paced, deadline-driven environment.
- A robust portfolio showcasing previous campaigns is required.