IKEA: Using Store Design to Influence Purchase Decisions, by Morff

Retail store design is a marketing area that is regarded as a component of the store’s entire brand identity. To generate a specific appeal, a good retail store design considers visual merchandising…

How IKEA Can Teach You to Design a Better Purchasing Process

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IKEA: Using Store Design to Influence Purchase Decisions, by Morff

How IKEA Can Teach You to Design a Better Purchasing Process

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Free Photo Prompt Interior of IKEA Store with People

What is the IKEA Effect?