Real Betis: How A Middling Soccer Team Is Developing Into A Distinct Superclub

Comfortably behind the league’s big hitters, Betis is compounding its do-good image with bold infrastructural investment—cultivating a brand to rival Barcelona, Real Madrid and the best in Europe.

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Real Betis: How A Middling Soccer Team Is Developing Into A Distinct Superclub

Danika Wilkinson posted on LinkedIn