Unity: Robert Cialdini's New 7th Principle of Influence, by Roger Dooley, Psychology of Stuff

Two years ago, I spoke to Dr. Robert Cialdini, the “godfather” of persuasion science and the creator of the celebrated Six Principles of Influence. I asked him if, thirty years after completing his…

Ep #9: Gliding Down The Persuasion Slide - Roger Dooley

39 Best Books for Persuasion for Sales and Marketing Teams

Roger Dooley – Medium

Robert Cialdini on Influence: New and Expanded - Roger Dooley

Listen to Brainfluence podcast

Cialdini's 7th Persuasion Principle: Using Unity in Online Marketing

72. Friction - What It Is And How To Reduce It, with Roger Dooley, Podcast

Robert Cialdini's 'Pre-Suasion' Extends The Science Of Persuasion

Ep #134: Unity: Robert Cialdini's Surprising Seventh Principle - Roger Dooley

Unity - Robert Cialdini's New 7th Principle